Market Trends

One of the sustainability trends gaining increased traction is carbon footprint labelling. GettyImages/Goran13

What do consumers want from sustainable food and drink?

By Flora Southey

Research suggests Europeans are ‘highly motivated’ to buy sustainable food. How can brands best communicate their sustainability credentials to consumers? And amid a cost-of-living crisis, are shoppers willing to pay for it?

Join our free-to-attend Healthy Snacking in 2023 webinar to find out what is shaping our snacking behaviour in 2023. Pic: GettyImages

Has indulgence taken a backseat to healthy snacking?

By Gill Hyslop

#healthandwellness, #better-for-you and #better-for-all – that is both people and the planet – have become familiar trigger words in the bakery and snacks sectors. But what is behind the consumer preference towards more natural, more nutritious, function...

Cadbury's historic Bournville factory. Pic: Cadbury

Reformulation

Cadbury looks to the future with plant-based bars

By Anthony Myers

Mondelēz International has announced major reformulation plans for its historic UK Cadbury brand that will include plant-based alternatives in an effort to cut up to 75% of sugar and fat.

Pic: GettyImages

Plant-based special

What next for plant-based confectionery?

By Anthony Myers

With new inventions and innovations coming thick and fast, the plant-based confectionery category is increasingly shifting into the mainstream market with big brands like Mars entering the space in the past couple of years.

How will the next generation of innovators win over consumers, and what hurdles will they need to jump to get there? GettyImages/snapphoto

How next-gen protein innovators plan to win over consumers

By Flora Southey

The taste and texture of meat and dairy analogues have come a long way. But according to alternative protein experts, ‘there is still room for improvement’. How will the next generation of innovators win over consumers, and what hurdles will they need...

Image: Getty/TraceyAPhotos

NPD Trend Tracker: Coronation special

By Oliver Morrison

From Coronation Chicken Toasties to Coronation quiche, here’s a look at some new products fit for a new king and designed for the upcoming coronation celebrations in the UK.

GettyImages/ChayTee

Plant-based sector braces for ‘a rough’ 24 months

By Oliver Morrison

The plant-based sector remains an enormous long-term growth opportunity, though investor retrenchment will continue in the short term, investors told the recent Plant-Based Protein Manufacturing Summit in Amsterdam.

Getty Images

CBD coffee: fad or the future?

By Olivia Brown

Following an increasing popularity and a heightened influx of brands promoting the CBD and coffee pairing, touting an ability to reduce side effects associated with caffeine, a regulatory expert has warned the research backing the benefits is inconclusive.

Image: Getty/iskrinka74

NPD Trend Tracker: From low-carb breads to Australian whisky

By Oliver Morrison

From super healthy low carb breads, to whisky hailing from the outback of Australia our latest NPD Trend Tracker covers some of the more interesting ingredient combinations to have launched of late.
We also take in new and adventurous crisp flavours...

What are consumer attitudes towards plant-based meat alternatives in England? Trade association Alternative Proteins Association has commissioned research to find out. GettyImages/barmalini

What do Brits think about plant-based meat?

By Flora Southey

Survey findings suggest ‘meat alternatives are here to stay’, says Jeremy Coller, president of the alternative proteins trade association that commissioned the research.

NPD Trend Tracker: From insect porridge to Sriracha crisps

NPD Trend Tracker: From insect porridge to Sriracha crisps

By Flora Southey

From cricket protein-enriched breakfast offerings to crisps flavoured with Sriracha mayo, our latest NPD Trend Tracker covers some of the more interesting ingredient combinations to have launched of late. We also look at the rebrand of refined sugar-free...

Sugar addiction affects many people in the UK, according to the Public Health Collaboration. Source: Andrii Shablovskyi/Getty Images

Addressing sugar addiction - What the industry can do

By Augustus Bambridge-Sutton

The overconsumption of sugar can lead to many health conditions, such as diabetes and cardiovascular disease, as well as mental health conditions such as depression. Some experts have suggested that it could be an addiction, similar to alcohol or cocaine....

Image: Getty/Mehmet Hilmi Barcin

NPD Trend Tracker: From cauliflower pizza to organic ready meals

By Oliver Morrison

What new food and beverage products are hitting shelves? We look at new recyclable packaging from Weetabix, a special edition Tic Tac Sprite and expansion plans from Spanish cauliflower pizza brand Cauliflow. Scroll through the photo gallery for more…

Dryk are making plant-based milk which has a nutritional content close to that of cow's milk. Source: Dougal Waters/Getty Images

Danish company rethinks nutrition of plant-based drinks

By Augustus Bambridge-Sutton

Dryk, a Danish plant-based drinks company, is rethinking the nutrition of plant-based drinks. No longer content with just tasting like cow’s milk, its drinks are also close to the nutritional content of their dairy counterpart.

NPD Trend Tracker: From pro- & prebiotic soda to mushroom coffee

NPD Trend Tracker: From pro- & prebiotic soda to mushroom coffee

By Flora Southey

What new food and beverage products are hitting shelves? With functional foods on-trend, we look at a ‘living soda’ containing both prebiotics and probiotics in the UK. Elsewhere in the health and wellness space, we see coffee infused with Lions Mane...

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