Market Trends

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From bright whites to brilliant blues: Color innovation in F&B

By Rachel Arthur

‘We eat first with our eyes’ – and the saying is all the more true in an age of social media. But color is not just about good looks: it’s also about meeting consumer demands for natural and sustainable alternatives. We take a look at some of the latest...

GettyImages/peshkov

NPD Trend Tracker: From oat milk concentrate to Nescafé ice cream

By Flora Southey

For the first time, Nescafé Gold is entering the ice cream category with Nestlé’s Nescafé Gold Cappuccino Ice Cream. Over in France, a plant-based brand is rethinking dairy-free milks with the launch of oat and almond milk concentrates (500ml of concentrate...

What products command a clean label premium? / Pic: GettyImages-WeAre

Clean label claims boost sales, but what categories benefit most?

By Katy Askew

The clean label ingredients market is witnessing continued growth, with evidence suggesting clean labels increase consumer willingness to pay a higher price point and build loyalty. FoodNavigator digs down into the trend to profile what categories and...

GettyImages/Adam Gault

NPD Trend Tracker: the chocolate edition

By Flora Southey

What’s trending in chocolate? In our latest new product development round-up, we look at low sugar chocolate buttons with sustainability credentials, sweetened couvertures from a Colombian chocolate supplier, and two new SKUs from Dutch chocolate challenger...

© Getty Images / Nastco

ADM identifies key microbiome trends

By Kavitha Sivasubramaniam

Global nutrition company ADM has announced its top predictions for the fast-growing global microbiome market based on findings from its consumer insights platform, Outside Voice.

Why traditional dairy should have a stake in next gen production / Pic: GettyImages olhakozachenko

Will next generation animal-free technology disrupt dairy?

By Katy Askew

From fermented dairy proteins to cellular agriculture and molecular farming, Spanish dairy major Pascual has its finger on the pulse when it comes to innovation in next generation dairy. But why should a traditional dairy processor invest in this space?

GettyImages/chuckcollier

NPD Trend Tracker: From frozen soup cubes to ‘mini’ Oatly Barista

By Flora Southey

We’ve observed a shake-up in alt dairy this month, with Oatly going ‘mini’ with its Barista offering. At the same time, the oat major is expanding its Barista product into supermarket chillers for the first time. Minor Figures is also making its foray...

Delivery and storage are hot areas for innovation in ice cream / Pic: Getty Images We Are

Ice cream sector explores new delivery and storage innovations

By Natasha Spencer

As the globe looks to a post-COVID era and the hold of the global pandemic begins to abate, consumers’ demands for environmental consciousness and convenience remain, bringing new ice cream delivery and storage concepts to the frozen segment.

FDF UK and Scotland extend vital helping hands to the food and beverage sector. Pic: GettyImages/Kelvin Murray

FDF UK and Scotland rally to improve food affordability and health

By Gill Hyslop

Food and Drink Federation (FDF) UK has published a cross-government approach to ensure the sector continues to deliver consumer choice, affordability and tangible gains for the economy, while FDF Scotland applauds the sector's steps towards health.

GettyImages/ariwasabi

NPD Trend Tracker: From Special K Granola to dark chocolate Maltesers

By Flora Southey

In this edition of our new product development trend tracker, we welcome Dark Maltesers: a flavour Mars says consumers have been ‘requesting for years’. Kellogg’s is launching Special K granola in two flavours – mixed berries and dark chocolate – and...

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