Oatly launches soft serve ice cream in the UK in latest food service play
Oatly Vanilla Soft Serve is available to food service providers and is described as ‘an innovative step forward in alternative dairy food innovation – providing the cold, creamy texture of soft serve ice cream but made with oats’.
Bryan Carroll, General Manager for Oatly in the UK and Ireland, said: “At Oatly, we’re committed to making it as easy as possible for people to incorporate more plant-based food and drinks into their everyday life. That means creating products for every occasion where you might typically find dairy. Food service is critical to that mission and we’re delighted to have launched with like-minded brands that are recognising people want more than just dairy on offer. We have exciting plans for this product and look forward to bringing Oatly Vanilla Soft Serve to festivals across the UK this summer.”
This year, Oatly has launched more products into the UK market than any year previous. Last month, Oatly introduced four new drink products: Oatly Whole, Oatly Semi, Oatly Light and Oatly "No" Sugars available in all major supermarkets.
Image: Oatly
