Naksha recipe kits launch in UK
Naksha Recipe Kits has securing stardust listings of its recipe kits at Whole Foods Market, Harrods and John Lewis. Naksha’s UK-made range include both savoury and sweet (baking) dishes, encouraging users to discover and cook off-the-beaten-track cuisines in their own kitchens.
First launched by Nisha Ramisetty and her husband Sam Williams in Dubai in 2020, Naksha quickly gained traction by winning the prestigious Spinneys and Waitrose Local Business Incubator and has been listed in Spinneys and Waitrose stores in the UAE ever since.
According to co-founder Nisha Ramisetty, Naksha is solving the problems of cooking inspiration and accessibility.
“Many people want to cook more often but struggle to keep their menu varied”, she says. “At the same time, many tempting cuisines are perceived to be too complex, expensive or wasteful to cook at home. Naksha tackles this by curating recipes from amazing places and giving customers the specialist ingredients needed to cook them without waste or fuss. UK consumers are hungry to cook food with engaging origin stories, and we are feeding that appetite.”
Image: Naksha Recipe Kits