As consumer interest in protein continues to grow food makers are working to differentiate themselves based on protein source. But, new research suggests, consumers are most accepting of proteins that are recognisable and familiar.
Italy's increasingly exasperated manufacturers have spent millions conforming to a labelling law that breaches EU law - but the Ministry and the country's new coalition government have vowed to defend it.
There is a strong nutritional and environmental case for increasing consumption of aquatic plants but consumer understanding represents a significant hurdle. Can edible seaweed manufacturers make seaweed an ‘everyday food’ in Europe?