Frozen pizza brand Dr. Oetker Ristorante is refreshing its packaging and rolling out three new products.
The new look is designed to be ‘fun, fresh and inviting’ and new photography and colourways. It will launched across the range this month. At the same time, Dr. Oetker Ristorante is rolling out three new SKUs: Pepperoni Mozzarella Pesto, Salame Piccante Nduja, and Primo Pollo Funghi Truffini.
“We’re pleased to be able to announce our fresh new look and feel, with both our new packaging and a range of exciting new products. Ristorante is a much-loved frozen pizza brand, and this relaunch ensures the brand remains relevant to a wide audience of frozen pizza consumers,” said Paula Wyatt, head of marketing, Pizza at Dr. Oetker UK.
The new SKUs will land in Asda, Morrisons, Sainsbury’s, Waitrose, and Ocado this month.