Plant-based Philadelphia is rolling out across the UK in time for Veganuary. The innovation has been two years in the making, according to Philadelphia-owned Mondelēz International.
“With over half a million people taking part in this year’s Veganuary, the appetite for plant-based alternatives has never been more apparent,” said Louise Stigant, UK managing director of Mondelēz International.
“We’ve worked hard to make sure new Philadelphia Plant Based really delivers the same creaminess that people love and expect from Philadelphia and we’re delighted that there’re now a Philadelphia product for everyone – not a bagel or slice of tasted sourdough needs to go without again!”
Philadelphia Plant Based is available this month exclusively via Tesco supermarkets priced at £2.50 per 150g tub.