Cargill is rebranding its Sun Valley poultry products and launching a new Sun Valley website.
The brand helps businesses sell a range of chicken products, from chicken breast strips to American style chicken fillets, BBQ flavoured wings, battered chicken steaks and Southern fried chicken strips.
“The rebranding brings the best-in-class customer experience with a high-quality product portfolio that will be replenished with innovation as a core value,” noted the company.
“The website is marked as the first step to getting closer to customers in Europe. It will facilitate both current and new potential customers. Other resources include high-quality and great-tasting product portfolio, footprint, menu ideas and introduction to the overall brand.”