A pouch that doesn’t cost the earth
UK company Sirane’s Earthpouch is made from paper with a plastic-free, heat-sealable coating. Formed into a stand-up pouch, it is being used for dry products such as cereals, bakery products and snacks, tea and seaweed as well as and moist food products.
Marketing manager Mark Lingard told us: “The major, fundamental difference between this product and others on the market is that this is 100% plastic free, and it is both recyclable and compostable. It is a sustainable product, and can even be offered with [natural, water-based‘] Earth Inks’.
“It can, and I believe will, replace the multitude of different laminate pouches used in this sector which are not recyclable due to their design as it’s almost impossible to separate the materials."
“We’re expanding the range shortly, and it will include both a high-barrier version […] and an ovenable version."
UK start-up Troo, which makes prebiotic-packed granola for gut-health, recently decided to package its products in Sirane's Earthpouch.
The pouch was a couple of years in pipeline and was developed in conjunction with flexible packaging supplier B&G Products, that was recently acquired by Sirane.
Lingard could not reveal details of the process behind making the paper pouch moist-proof.
© Sirane