According to industry sources, the world's largest spirits company
Diageo may give up one of its rum brands to ensure approval from
the US for the purchase of the Seagram drinks businesses.
The French beverage group Pernod Ricard has received seven offers
for BWG, its Irish and British wholesale distribution business, in
a deal that could be worth up to Euro350m.
On June 6, Cadbury Schweppes, the British food and beverage group,
is to announce it has reached a preliminary agreement with Pernod
Ricard, the French...
Three groups were understood to have submitted offers for the
Seagram spiritsbusiness on Monday, on the first trading day of the
group's new parent,Vivendi...
Diageo, the global spirits company, and Pernod Ricard of France
announced yesterday that they had signed a joint venture agreement
covering their bidding...
