As Christmas approaches, we have the launch of a Harry Kane-fronted crisp product, the UK listing of a LeBron James-backed tequila, and the release of plant based chicken nuggets to celebrate the release of Chicken Run: Dawn of the Nugget. We also have...
This week's round-up of the hottest products hitting the shelves in Europe features a new bite-size protein snack based on a traditional Swedish recipe, a hot gin cocktail and the UK's first CBD infused sports drink.
Influencer marketing, paid posts and sponsored content have turned into a massive global market on social media platforms like Instagram. But its use with independent craft spirits brands is still in its infancy, poised for an explosion.
Bombay Sapphire’s new master distiller Nik Fordham tells BeverageDaily.com it is an ‘exciting time’ for the Bacardi-owned spirit in terms of brand extensions, while the broader gin category is enjoying a renaissance.
