Danish energy drink STATE has attracted a host of sporting ambassadors at the very top of their game – including footballer Christian Eriksen, tennis star Caroline Wozniacki and now Swedish cross-country skier and Olympic gold medalist Jonna Sundling....
This month, challenger brand TENZING is rolling out carbon footprint labelling across its range. Using this information, the company has worked out how to offset more carbon that it emits. Founder Huib van Bockel fills FoodNavigator in on the details.
Ketone drinks have been embraced by professional athletes looking to boost their performance. But these ‘magic potions’ have the potential for mass appeal, believes the scientist who helped develop them, although taste and price remain huge barriers in...
Having assessed the effects of energy drinks on the cardiovascular system, the German Federal Institute for Risk Assessment warns that excessive consumption can pose a health risk in young adults.
From an organic tomato passata from French e-commerce start-up Kazidomi, to Unilever's latest premium ice cream flavour: white chocolate & cookies. FoodNavigator brings you some of the most exciting new product developments across the bloc.
A UK start-up blurring the lines between ‘classic matcha’ and ‘energy drink’ has developed a caffeinated beverage for millennials. FoodNavigator spoke to Matcha Works co-founder Harvey Hodd to find out how the sparkling drink sets itself apart in both...
Traditional tea-like leaf guayusa is ripe for innovation in branded European goods after recently winning EU novel foods approval, says Ecuadorian firm Waykana.
Asda and Aldi have become the latest UK supermarkets to ban the sale of energy drinks to under-16s due to concerns over negative health effects associated with consumption.
Celebrity chef and health campaigner Jamie Oliver is calling on the UK government to ban sales of energy drinks to U16s. Meanwhile, supermarket Waitrose has announced that customers buying high caffeine energy drinks must prove they are over 16 years...
Despite industry efforts to reformulate energy drinks, the levels of sugar and caffeine per serving exceed a child’s maximum daily recommendation for sugar intake, according to findings by Action on Sugar.
Regular consumption of highly caffeinated energy drinks over time may increase a person’s tendency to abuse drugs and alcohol in later life, a study finds.
For the first time Germany has overtaken the US as the top energy drink innovator with the highest rates of new product development (NPD) in 2015, according to Mintel.
Asian energy drink Carabao has launched in the UK, and while it admits it’s a competitive market, it still sees significant untapped potential beyond the niche categories of ‘lads, high-octane sports and rock music.’
Saudi Arabia has announced further restrictions on energy drinks, with fines to be levied against outlets serving the beverages, but the impact will be minimal, according to Euromonitor.
An EU-wide ban on selling energy drinks to under 18s would see volume sales fall by over 70 million litres, if the impact of similar legislation in Lithuania is anything to go by. The low-priced end of the market would be hit hardest, with standard and...
The German Federal Institute for Risk Assessment (BfR) has launched an online forum entitled ‘Energy Drinks: When do they pose a risk?’, which it hopes will raise awareness of the risks of high consumption in conjunction with alcohol and sports.
Trade association Energy Drinks Europe (EDE) has joined calls against bans on energy drink sales to under 18s in Lithuania and more recently Latvia, which it says might be contrary to EU law.
The medical case study of a man rushed to intensive care with severe potassium deficiency has brought the issue of energy drinks and hypokalemia back into the spotlight.
The pressures of raising children, juggling work and home life, and other daily responsibilities mean older millennials are increasingly turning to energy drinks, according to a report from Mintel.
Energy drink consumption among young people, particularly in connection with alcohol, presents a significant public health concern that warrants further research and regulation, according to a report authored by World Health Organisation (WHO) officials.
Australian academics warn that young adolescents can easily identify energy drinks brands such as Red Bull or Monster, but are unaware of key ingredients including caffeine, guarana and taurine, and in comments that should serve as a wake-up call for...
WIDE-RANGING NATIONAL REPORT WARNS 'VULNERABLE' GROUPS including children
French food safety agency ANSES recommends that the nation stop drinking energy drinks together with alcohol and during physical exercise due to the risk of adverse effects from caffeine.
Sources close to GlaxoSmithKline have confirmed that the sale of its iconic Lucozade and Ribena brands to expanding Japanese beverage giant, Suntory, will proceed for a sum closer to initial estimations of £1bn (€1.18bn/$1.55bn), but an industry analyst...
Red Bull has welcomed a ruling from France’s highest constitutional court striking-down the government’s plans to tax caffeine and taurine-rich energy drinks from 2013.
French food safety agency ANSES has called for healthcare professionals to report on undesirable effects among patients that they believe could be linked to energy drink consumption alongside alcohol, and plans to release a report on the former this autumn.
Marketers in Sweden are targeting women with new product launches in the energy drink segment while organic and fair trade versions are also showing growing appeal in that market, claims Euromonitor International.
The American Beverage Association (ABA) has savaged a US government-affiliated report linking energy drinks to a rising number of hospital emergency department (ED) visits in the country, as well as associations with sexual risk, fighting and drug misuse.
Beverage brand owners would be sensible to diversify within energy drinks now or risk missing out on future market share in a sector increasingly crowded with concepts, according to German ingredients firm Doehler.
Large beverage players have ‘been a little slow of the mark’ in benefiting from a UK consumer trend towards consuming energy drinks for general rather than sports purpose.
West Europe's energy drink sales accelerated by 15 per cent to a
volume of 383 million litres and a value of over €3 billion in
2005, according to drinks consultancy Zenith International.
Russia's consumer protection agency has refused to extend the
production licences for a number of energy drink brands produced by
the Czech firm Pinelli on the grounds that they could be harmful to
consumers' health, reports...
The European energy drink market has seen something of a slowdown
in growth in the last couple of years, as we reported earlier this week, with a plethora of
'me-too' products launched in the 1990s falling by the wayside in
The spectacular growth rates of the late 1990s may be a thing of
the past, but the functional energy drink market in western Europe
shows little sign of running out of steam, according to a recent
report.
Energy drinks are adding a touch of zest to the European soft
drinks market, with Mintel's Global New Products Database revealing
an array of weird and wonderful names, ingredients and marketing
ploys designed to entice consumers...
Functional drinks are growing in popularity across the world, but
the products which sell best in Japan are not necessarily the same
as those which do well in Europe or the US, meaning that there is
plenty of room for growth in all...
