Made for Drinks and Offshore Pilsner team-up for flavour pairing
By Katy Askew
- Last updated on
Premium snack maker Made for Drink is working with Offshore Pilsner, from North Cornwall-based Sharp’s Brewery, to pair snack and drink flavours this summer.
Offshore Pilsner’s ‘crisp, clean flavour ‘, citrus finish and tropical fruit/herbal lemon aroma make it an ‘ideal partner’ for Made for Drink’s Hungarian Mangalitza salami chips, the companies said. The salty, rich in fat and umami profile of the chips provides a depth of flavour that is well suited to Offshore Pilsner, which is brewed with Czech yeast and continental hops.
According to Made for Drink founder, Dan Featherstone: “The strong cultural bond that naturally co-exists between two products with such rich Eastern European ties meant that this was always going to be a sublime epicurean union between producers committed to the same best-in-class values.”
Sharp’s Communications Manager Rachel Williams added: “We applaud Made for Drink’s ongoing mission to create an artisan snacking operation that actively embraces the finest snacking traditions from around the globe whilst refusing to cut corners in terms of world class ingredients, small batch cooking methods or cultural food & drinks ties.
“We were especially excited to trial Made for Drink’s stylish ‘fine snacking’ tins’, because we believe this style of thoughtful packaging is an industry first in terms of plastic-free/recyclable packaging, reflecting our own determination to reduce our footprint on the wider environment. You could say it’s a match made in beer & food heaven."