Cafeahaus has launched Goldbrew, a line of ready-to-drink cold brews coffee, in Germany.
Goldbrew is made from 100% sustainable Arabica coffee beans. The company, a subsidiary of DEK Berlin, is launching two carbonated options – ginger & lemon and grapefruit & lemon – in what it described as ‘sustainable’ cans produced by Ardagh Group. Alongside the sparkling flavoured coffees, Cafeahaus is also rolling out nitro original cold brew coffee in Ardagh’s ‘unique’ nitro can.
Nitro coffee is a cold-brewed beverage that's steeped for longer than its hot-water counterpart to give it a richer taste. The nitrogen – which is introduced to the coffee through a beer tap – creates tiny bubbles whose relative insolubility in water makes them long-lasting.
Ardagh’s Nitro Can uses a widget to introduce the nitrogen to the coffee. “The can’s nitrogen-charged widget brings the Goldbrew to life – first by carrying the coffee’s aroma, then by infusing its black body with that characteristic cascade of bubbles, and finally by topping it off with a tan-coloured head,” said Adriana Escobar, product manager at Ardagh Group’s European metal beverage division.
“We’ve been very pleased to work with Ardagh in the introduction of RTD cold-brewed coffee in cans,” added Marco Beran, sales director at DEK Berlin. “In use, Ardagh’s aluminium beverage cans provide a shelf-stable environment for the coffee, even without refrigeration, while preserving the cold-brewed coffee's full-bodied taste. And the nitro can adds an exciting experience on top.”