Have a break, have a KitKat cereal
In the UK, Nestlé Cereals is rolling out a new breakfast option developed in partnership with the company’s chocolate development team.
KitKat Cereal offers ‘crispy cereal squares’ with the taste of chocolate and wafer to consumers. It is made with a milk chocolate flavoured coating, and contains five vitamins, calcium and iron.
“We’re delighted to announce the partnership between Nestlé Cereals and KitKat,” said Sarah Fordy, head of marketing at Cereal Partners UK & Ireland.
“This exciting new cereal delivers a delicious taste of KitKat and has been developed to cater to consumers who are looking for an occasional, indulgent breakfast option, that can be enjoyed as part of a balanced diet.”
KitKat Cereal will launch into stores from April 2023.
Image source: Nestlé Cereals
