Innovation

getty | dzika mrowka

Personalised nutrition: Exciting opportunity or costly distraction?

By Nikki Hancocks

We are yet to see clear evidence that personalised diets based on omics provide better outcomes than generic healthy diets, and these cutting-edge and expensive services could be distracting us from dealing with the "nutrition elephant in the room"....

NPD Trend Tracker: From Veganuary to healthy beverages

NPD Trend Tracker: From Veganuary to healthy beverages

By Katy Askew

FoodNavigator profiles some of the new product launches that caught our eye in the first few days of 2023. Innovation highlights include products targeting the vegan-curious during the 'Veganuary' promotional period and better-for-you beverages...

getty | gorodenkoff

Get skin in the game: How to innovate in esports

By Nikki Hancocks

The gaming market is a diverse one, with a wide range of demands and need states for nutrition brands to tap into, meaning innovation opportunities going far beyond energy.

Pic: GettyImages-Tom Werner

NPD trend tracker: From cheesy chocolate to fancy fish

By Katy Askew

In this week's roundup of the hottest food and beverage products hitting the shelves, we hear about Love Cocoa's latest innovation - cheesy chocolate - and learn how seafood brand Young's wants to bring a restaurant experience home as the...

What's hitting tables in Europe? FoodNavigator's latest NPD round-up / Pic: GettyImages-Yulia Gusterina

NPD Trend Tracker: From oat-based ice cream to Net Zero cereal

By Katy Askew

This week's new product gallery brings together some of the hottest product launches in Europe, from Oatly's new oat-based ice cream, to pea-based canned fish alternative Fish Peas, and 'porridge with provenance' - Alara Organic's...

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