Premium plant-based brand Mindful Bites, is launching a new seasonal cake, the Veganettone.
Named for Italian dessert the panettone – which contains butter and eggs – the vegan cake will be available at Whole Foods Market, Selfridges, Fenwick and Ocado.
With the launch, Mindful Bites said it brings ‘authenticity and traditions’ to the Christmas festive table - but with ‘more attention to the health of the planet’.
Stephanie Peritore, founder of Mindful Bites, commented: “We follow the very same Italian artisanal traditions, passed down from three generations. Patiently, we air our secular sourdough starter three times a day, every day of the year, and we let the dough rise four times over 72 hours.”
“Clearly we did change the original recipe and filled our Veganettone with our love for a better planet.”
The range includes three flavours: classic, chocolate and mixed berries. All flavours are available in 500g and 100g variants and a gifting box with all three varieties will also be launched.