7 trends food investors are betting big on
Technological developments in food stand poised to change the food system and the way consumers interact with brands. In this deep-dive article FoodNavigator revealed what trends top investors in the space betting on.
With venture capitalist investment fuelling expansion of the food tech sector and supporting a quicker pace of innovation, investment in food is shaping the development of the industry.
Trends key to shaping these investment decisions include:
- #1: Big brands under pressure
- #2: ‘You have to get share of heart’
- #3: Appealing to millennials and gen z
- #4: Digital revolution
- #5 Trust and transparency
- #6: Food science: clean meat & personalisation
- #7: A ‘protectable moat’
To read FoodNavitator’s insight in full, click here: Shaping the future of food: 7 trends food investors are betting big on
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