The debut of breakfast brand Evergreen’s Waffles 'N' Bites at Natural Products Expo West last month taps into a growing consumer demand for handheld and “snackable quick breakfast formats,” and frozen quick options, which Innova Market Insights...
Kellogg’s “stronger than anticipated” first quarter in which the company saw double-digit organic net sales and adjusted operating profit growth not only places the company in the “enviable position” of raising its full year guidance, but suggests it...
Those who skip breakfast are more likely to miss out on several key nutrients considered to be “dietary components of public health concern” by the USDA’s latest dietary guidelines compared to those who reported eating breakfast, according to an analysis...
Purition is a UK protein shake manufacturer that wants to disrupt a breakfast offering that, co-founder Edward Taylor says, is too often characterised by ‘half truths’ and ‘nutrition myths’. What makes Purition different? “We play it straight down the...
Missing breakfast is “associated with a significantly increased risk of mortality from cardiovascular disease”, according to a new study published in the Journal of the American College of Cardiology.
People who regularly skip breakfast face an increased risk of developing atherosclerosis, or the hardening and narrowing of arteries due to a build-up of plaque, according to research published today.
Skipping breakfast may typically be associated with obesity but a recent study on young women suggested it could also lead to an increased risk of developing type 2 diabetes and heart disease.
Dispatches from IFT 2014: 8-minute insight from Mintel innovation directors
The global breakfast cereal market faces increasing competition as consumers turn to convenient alternatives, so how can manufacturers step up to compete and stimulate often dwindling sales?
Consumers can eat up to 34% more calories when eating breakfast cereal with smaller flakes; a physical factor cereal makers should take a closer look at, says the lead scientist of a new study.
Oatmeal increases a sense of fullness and reduces hunger due to the viscosity and hydration properties of its beta-glucan content, according to research from PepsiCo.
Those who skip breakfast have a higher risk of obesity than those who eat first thing in the morning – but more than four in ten British adults miss breakfast at least once a week, according to a new survey from Canadean Custom Solutions.
The Advertising Standards Authority (ASA) has ruled that Cereal Partners UK must remove two adverts that compared the nutritional value of Cheerios to croissants and Nesquik to jam on toast.
A better understanding of how the manufacturing parameters impact the production of granola could help the industry to create products that better match consumer expectations and have consistent quality, say researchers.
Interest in cognitive benefits and claims is building in the food industry, with continued work to strengthen the science behind them, according to a leading nutritionist.
Chinese company Bright Food is reportedly in talks with Lion Capital to acquire British cereal maker Weetabix and could make its first mark on Europe, according to an analyst.
The Broadcasting Authority of Ireland (BAI) is considering implementing rules that will see three quarters of breakfast cereals banned from advertising on children’s television programmes, according to the Irish Breakfast Cereal Association (IBCA).
Attracted by its natural, low calorie profile, food manufacturers across the industry are turning to stevia but it is the market for snacks and non-alcoholic drinks that is leading the way.
Soy could form the base of future high-protein, low-fat breakfast
cereals following new developments that received increased consumer
acceptance, say researchers.
Taste preference and familiarity remain the most important drivers
behind peoples' breakfast choices, according to a new study by
market researcher the NPD Group.
Although most Americans agree in the importance of consuming
breakfast, the majority of consumers say they do not have the time
for it, according to a new survey.
Adding alginates or guar gum to baked goods and breakfast cereals
could be one way to increase the satiety these products provide,
allowing consumers to feel full longer, according to food
scientists at the University of Maine.
Kellogg, the world's biggest breakfast cereal maker, is in talks to
buy a Chinese food company as part of its plans to boost sales in
Asia, according to a report.
The low-carb trend and a general move towards healthy eating, plus
the ongoing search for convenience and ease-of-use were the three
factors that shaped the US breakfast market in 2004, according to a
new report.
There are rich pickings for food makers focusing on innovative
products for the breakfast market, as a UK think tank finds less
than one in five consumers actually enjoys the first meal of the
day.
The French are among the most frequent breakfasters in Europe,
according to a recent study - but traditional tastes are changing
rapidly with cereals beginning to take considerable market share
from the less trendy crackers and biscuits....
Controversy linked to the most common food ingredient in the world
continues as the UK health minister sparks a row with the food
industry after rejecting their plans to slash salt levels in food
products. The minister accuses the...
Despite repeated pledges to tackle the problem, many of the big
brand breakfast cereals on supermarket shelves in the UK still
contain excessive levels of sugar, salt and fat, according to new
research from the Consumers' Association...
In light of the great British artery-clogging breakfast tradition,
the UK cereals trade industry this week celebrates the health
benefits of the first meal of the day, spinning a refreshed version
on this all time favourite.
Girls need a more satisfying breakfast than boys if they are to
perform at their best in the classroom, according to a new
university of Ulster study, while a carbohydrate/protein mix meal
increased performance all-round compared...
The dictum 'breakfast like a king, lunch as a prince, and dinner as
a pauper' has been turned on its head as the findings of a new
report from the UK reveal that nearly a third of British school
children do not eat breakfast...
Earlier this month we reported on a new survey that revealed the
stable, and increasing, market for snacks. This week a new report
suggests that snack bars, snack mixes and energy bars continue to
be a driving force in the snacks...
It is an undeniable truth of the western world that the days of
'going to work on an egg' are fast disappearing into the
advertisement archives of the 1970s. Busier working lives, eating
for energy rather than pleasure and...
Two recent studies of children's breakfast eating habits in the US
suggest that youngsters who eat oatmeal at the start of the day
could perform better in memory tests.
