Innovation and NPD

Albert Heijn initially used DNA traceability to confirm its chicken was slow-growth and has extended this approach to beef and pork / Pic: GettyImages-leischkadesign

Meat transparency: The answer could be in the DNA

By Katy Askew

Today’s consumers expect heightened levels of traceability – particularly when it comes to meat. Dutch retailer Albert Heijn is working with its suppliers and DNA testing expert IdentiGEN to provide shoppers with certainty around the meat they eat.

Getty/Smederevac

'Everybody should drink ketones — not just elite cyclists'

By Oliver Morrison

Ketone drinks have been embraced by professional athletes looking to boost their performance. But these ‘magic potions’ have the potential for mass appeal, believes the scientist who helped develop them, although taste and price remain huge barriers in...

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