Made for Drinks gets BA listing
UK-based snacking company Made for Drink has secured a listing on British Airways flights. Bringing to realisation a collaboration that was already in the works when Covid-19 struck in 2020, the brand will stock four flavours on BA flights:
- Baron Bigod Cheese & Onion Crisps (35g)
- Dorset Sea Salt Crisps (35g)
- Malt Vinegar & Sea Salt Crisps (35g)
- Chorizo Thins (18g)
“To get our hospitality and travel profile back to where we left it in 2020 has been a burning ambition for the team for some time now,” said Dan Featherstone, Made for Drink’s founder.
“Ultimately it was worth the wait, because our NEW improved short haul arrangement (covering all flights of 8hrs and under out of Heathrow & Gatwick -circa 3,000 flights a week) means British Airways will be throwing its weight, not only behind our flagship Chorizo Thins but 3 English Heritage lines (Baron Bigod, Dorset Sea Salt and Malt Vinegar & Sea Salt), raising invaluable awareness for a sublime Suffolk brie, hand-harvested salt from Chesil beach but most important of all urgent conservation funds for English Heritage’s extensive 400 site estate.”
Image Source: Made for Drinks