Seeing a gap in the medium pork pie market that it rushed to fill, pork pie brand Pork Farms is releasing a Hog Roast and Apple Medium Pork Pie.
The pie, which will be available for a limited time until the spring of next year, takes the traditional pork pie format and adds dried apple.
“As the UK’s No.1 pork pie brand, we’re always looking at how we can continue to innovate and offer consumers exciting new recipes that celebrate our heritage whilst appealing to modern tastes,” said Jason Manley, Board Director at Pork Farms.
“A lot of innovation in this part of the savoury pastry category is driven through mini and snack formats, so we spotted the perfect opportunity to offer a new flavoured medium pork pie inspired by the traditional British hog roast and apple.
“With events such as Bonfire Night, Christmas, and New Year’s Eve on the horizon, many shoppers will be looking to stock their baskets with food that they can share with friends and family. This new flavoured pork pie is the perfect go-to treat for these occasions, bringing together classic flavours in a larger, more shareable format.”
It will be available at an RRP of £2.50 from September 24th in Morrisons and from October in Asda, Tesco, and across convenience.