Oasis gets sweet and fruity
Oasis is launching a new fruit drink Oasis O'verger in France.
The company describes the beverage as “twice as sweet” as the average sweet drink, without any sweeteners. It claimed the drinks are also 4.5 times more fruity than waters flavoured with juice.
The beverages contain 48% fruit, 51% spring water and 1% natural concentrates or fruit juices.
Over the past decade, Oasis has cut added sugar in its drinks by 21%, without adding sweeteners. From June, the company said its Tropical range will contain only natural ingredients.
The group also noted it is working to reduce its plastics use – between 2011 and 2015 the Oasic tropical 2L bottle has been reduced by 26%.