Gut health-focused tech firm Zoe has launched its first own brand whole-food supplement designed to be sprinkled on meals to provide a microbiome diversity boost, utilizing an (as yet) unpublished RCT to help market its benefits.
Zoe has announced the results of its long-awaited trial comparing its personalized dietary program (PDP) to standard healthcare advice, but the publication has drawn criticism over methodology and results.
Zoe, the UK-based personalized nutrition firm, has announced it will significantly reduce the size of its organisation after over-expanding the team during exceptional, but short-lived, growth last year.
