Vegetarianism

Veganism still growing despite dissatisfaction with food options

By Beth Newhart

90% of US vegetarians are considering veganism, even though half of US vegans are dissatisfied with their food choices. With less structured diets trending among young consumers, food brands need to innovate and expand their offerings, according to a...

Young Germans embrace meat reduction

Young Germans embrace meat reduction

By Caroline SCOTT-THOMAS

Meat reduction and vegetarianism is a growing trend among German consumers – and one in five young people buys meat alternatives, according to new research from Mintel.

Plant-based alternatives to meat include soy, cheese, eggs, nuts, mushrooms and pulses with advances in food technology meaning taste and texture is almost on a par with real meat.

Flexitarians fuel innovation in vegetarian food

By Niamh Michail

Vegetarians are enjoying a wide range of packaged food– but it's their flexitarian friends who are fuelling innovation in the taste and texture of plant-based meat alternatives.

Brennan: 'Germany could be one of the top three or four markets in the world for us'

Quorn gears up for massive NPD push

By Rod Addy

Quorn has revealed plans for substantial new product development (NPD) activity this year, including gluten-free and vegan lines, which it expects to fuel UK and international growth.

“For us to try and increase our market, we have to be very close and particular about how we’re creating textures and tastes, because we’re going after people who know what meat tastes like,” said David McMonigle, marketing director of Vege USA. Pictured: Vegan pepper steak

Special Edition: Plant-based diets

Honey, let’s have vegan tonight

By Maggie Hennessy

Demand for meat alternative products is growing where it’s most expected on retail store shelves—in natural food markets. In traditional markets, awareness is growing as more consumers (including the carnivorous) are starting to think of “meatless” as...

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