Meat Substitutes

iStock/fordeno

Vegan hard-boiled egg developed by Udine students

By Katy Askew

Students at the University of Udine in Italy have developed a product with the appearance and characteristics of a hard-boiled hen egg that is made entirely from plant-based ingredients.

 Stope targetting

Are you targetting the right 'consumer type' for meat alternatives?

By Nathan Gray

One size does not fit all when marketing meat alternatives, say researchers. Manufacturers need to decide whether they should target price conscious consumers, healthy eaters, taste driven individuals, eco-friendly greens, organic shoppers or vegetarians.

© iStock

Meat substitutes market set to top €3.57 billion by 2016

By Kizzi Nkwocha

Heightened health concerns over the consumption of meat as well as increased environmental awareness are likely to fuel the growth of the  global meat substitutes market to over $4 billion (€3.57 billion) by next year, according to market analysts.

Young Germans embrace meat reduction

Young Germans embrace meat reduction

By Caroline SCOTT-THOMAS

Meat reduction and vegetarianism is a growing trend among German consumers – and one in five young people buys meat alternatives, according to new research from Mintel.

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