Start-ups are under more pressure than ever in today’s turbulent economic climate. But while securing intellectual property rights might not feel affordable, the USP they deliver could prove more important than ever.
The food giant has filed a patent application for a high-protein, low fat snack in response to changing consumer behaviour: “Snacking has expanded to occur at all times in the day.”
The flavour of a food product cannot be copyrighted, the European Court of Justice was advised last week. Two intellectual property and food law experts weigh in on the opinion and suggest what companies can do to protect their products.
Well-known international food names, such as Parmigiano, Roquefort and Tequila, will have more protection as negotiators adopt changes to Protected Geographical Indications (PGIs) following six years of negotiations.
Food and drink manufacturers can’t afford to ignore their intellectual capital and are weaker at taking stock of it than companies in other industries, according to consultancy ClearFood.
Starch ingredients company National Starch and Chemical, a
subsidiary of the chemical giant ICI Group, has moved further into
human nutrition with the announcement yesterday that it has
acquired the resistant starch business from...