Diageo

Pic: getty/mariekepeche

Diageo acquires flavor matching tech company Vivanda

By Rachel Arthur

Diageo has acquired Vivanda, the owner of the technology behind Diageo’s digital ‘What’s Your Whisky’ online platform as well as the ‘Journey of Flavour’ experience at Johnnie Walker Princes Street in Edinburgh.

Dr Morgaine Gaye predicts mochi will infiltrate doughnut, pancake, and ice cream categories in 2021. GettyImages/vasiliybudarin

Which sweet trends are predicted to stick in 2021?

By Flora Southey

This year, consumers will embrace oat-based desserts, grow their fondness for Japanese cuisine – including mochi-flavoured doughnuts – and explore combinations of sweet, sour, salty, umami and pickled flavours, according to food futurologist Dr Morgaine...

Alcohol accounts for 4.7% of brick-and-mortar grocery sales in the US - and just 0.7% online. Diageo's Distill Ventures explains why.

Digital natives? ‘Drink brands are behind the times’

By Rachel Arthur

Mainstream culture has seen huge changes with the rise of social media, the internet, ecommerce and smartphones. Innovation and disruption has turned many industries upside down when it comes to retail and marketing, but to date the drinks industry has...

Diageo’s lackluster 2014 gives CEO Menezes bonus blues

Diageo’s lackluster 2014 gives CEO Menezes bonus blues

By Ben BOUCKLEY

Diageo revealed yesterday that CEO Ivan Menezes, his predecessor Paul Walsh and CFO Deirdre Mahlan took home less than 10% of their possible bonus pot in fiscal year 2014 due to the firm's lackluster performance.

Diageo focus continues

Diageo focus continues

British drinks giant Diageo on Thursday announced that it has
completed the sale of Burger King Corporation to a private equity
consortium, composed of Texas Pacific Group (TPG), Bain Capital and
Goldman Sachs Capital Partners, that...

Spotlight

Follow us

Products

View more

Webinars

Featured Suppliers

All