Food labelling

A lack of primary farm-led data means eco-labels risk not reflecting the true environmental and social realities on the ground, it has been warned. Image: Getty/SimonSkafar

Poor data is hindering eco-label plans, group warns

By Oliver Morrison

The UK’s CLEAR consortium complains that a lack of global data that distinguishes between farming methods and countries risks making eco-labels a blunt tool for consumers seeking greater transparency about food products.

Reewild's app enables detailed analysis of the carbon consumption in the supply chain. Image source: Reewild

Sustainability experts call for one unified eco-label in UK

By Oliver Morrison

Carbon tracking experts are urging the UK government and industry to work together to introduce one unified front-of-pack labelling system displaying the carbon footprint of a food and beverage product to consumers.

Is digestive health ‘sexy’? It could be argued that food supporting gut bacteria and healthy bowels are not as easily marketable as other nutrient claims on-pack. GettyImages/tbralnina

How can food and beverage brands make fibre sexy?

By Flora Southey

Supporting gut bacteria and bowel health may not be the most appealing claims to market on-pack, but ingredients experts say consumer perceptions can be changed – if they haven't already.

The FoodNavigator Podcast: From clean label to clean living

The FoodNavigator Podcast: From clean label to clean living

By Flora Southey

How is the ‘clean label’ trend evolving? FoodNavigator invites Mintel, SAFE, and Yuka onto the podcast to discuss ultra-processed foods, the definition of ‘natural’, and what exactly shoppers want from food and drink.

What products command a clean label premium? / Pic: GettyImages-WeAre

Clean label claims boost sales, but what categories benefit most?

By Katy Askew

The clean label ingredients market is witnessing continued growth, with evidence suggesting clean labels increase consumer willingness to pay a higher price point and build loyalty. FoodNavigator digs down into the trend to profile what categories and...