Confectionery

How Mondelēz achieved its mid-year wins

How Mondelēz achieved its mid-year wins

By Augustus Bambridge-Sutton

The snacking multinational has seen a strong second quarter, returning to volume growth and succeeding in emerging markets

Legacy brands are evolving from products into platforms

News Bites

FN+Legacy brands are evolving from products into platforms

By Deniz Ataman

For the majors like The Hershey Co., General Mills and Kellanova, growth comes from strategically stretching trusted brands across occasions, benefits and formats – broadening the snacking landscape itself