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Researchers in Denmark and New Zealand have teamed up to determine whether consumers actually do prefer the taste of organic greens grown in an open field over those vertically farmed. GettyImages/LouisHiemstra

Do vertically farmed vegetables taste good?

By Flora Southey

Vegetables grown indoors, without any soil, may not sound as appealing to consumers as their sun-blushed counterparts cultivated in open fields. But according to fresh research, they taste just as good.

Source: The Kraft Heinz Not Company

Mac and cheese goes dairy-free with Kraft NotMac&Cheese launch

By Deniz Ataman

The pantry staple by The Kraft Heinz Not Company features a plant-based sauce made of fava bean protein and coconut oil powder in two flavors—original and white cheddar—priced at $3.49 a box on shelves this month and continuing its rollout in early 2024....

Image source: Getty/Shannon Toth

How newstalgia blends comfort and novelty in the snack category

By Deniz Ataman

Consumers still crave familiar flavors and experiences, as they did during the pandemic, but they also are open to new innovations and technologies -- leading to an emerging trend of 'newstalgia,' Kevin Ryan, CEO, Malachite Strategy and Research,...

Image Source: RichVintage/Getty Images

NPD Trend Tracker: From wholegrain spelt to Christmas dinner pie

By Augustus Bambridge-Sutton

In this week’s NPD Trend Tracker, we have a range of festive products, including a festive wrap, festive ice-cream flavours and a pie containing an entire Christmas dinner. We also have a new flavour from Tate & Lyle, a wholegrain spelt from Merchant...

Shopping around, buying smaller packs of food, buying more from discounters and being smart about deals are popular ways today’s consumers are shopping. GettyImages/LordHenriVoton

Food industry enters a ‘new era for pricing’

By Natasha Spencer-Joilliffe

While consumers are spending less, inflation continues to boost FMCG sales. A new report finds growth and resilience are possible through strategic pricing structures that support new product development (NPD) and sustainability.

Copyright: Marilyna | Getty Images

Time for a smarter approach to adaptogens

By Nikki Hancocks

Nektium scientists are working to better educate on the benefits of adaptogenic ingredients and improve classification, with a focus on two of the "hero" ingredients of this realm: Rhodiola rosea (RR) and Withania somnifera (WS).

© vovashevchuk / Getty Images

Cognitive Health Special

Omega-3 may be an “effective add-on therapeutic” for depression: study

By Olivia Brown

A new umbrella review of meta-analyses investigating the effect of long-chain omega-3 supplementation on depressive symptoms concludes the majority of studies observe a significant effect, particularly in those with major depressive disorder (MDD).

The drink, despite overseas expansion, is still produced in Haiti. Image Source: 1001nights/Getty Images

Rhum Barbancourt: How a spirits brand weathers trials

By Augustus Bambridge-Sutton

Haitian rum brand Rhum Barbancourt has a long history on the island. Despite being set back by 2010’s earthquake, and in spite of the political instability that Haiti contests with currently, it is still expanding, taking its wares to the UK through a...

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