
PepsiCo bets on healthier versions of legacy brands
PepsiCo cuts sodium and sugar, while betting on fiber and protein

PepsiCo cuts sodium and sugar, while betting on fiber and protein


The energy drink maker cited SKU rationalization and a pause in innovation during its Alani Nu and Rockstar integration for the shortfall, countering investor anxiety with a $300 million stock buyback plan

Numerator and Kantar data show weight loss has become the dominant reason for GLP-1 use in the US and globally

IFT FIRST
As consumers push for less sugar and cleaner labels, thin beverages and chalky proteins can derail a product’s success



The Ingredion-Tate & Lyle deal signals a shift in the ingredients industry, where technical expertise is becoming as valuable as the ingredients themselves

GLP‑1 adoption is scaling rapidly and the brands that win are focusing on delivering nutrition for broader appeal rather than a niche segment

News Bites
Cleaning up labels is no longer enough – value-driven consumers are forcing the industry to rethink the balance of price, health and convenience

Sweets & Snacks Expo
The confection giant is leveraging protein, zero-sugar products and cross-category brand extensions to reach new consumers and help retailers merchandise a changing snacking landscape

Hershey names Heather Hoytink US president, highlighting renewed focus on growth

Sweets & Snacks Expo
As consumers become more selective about calories and spending, Kellanova is building snacks around specific occasions and need states—using protein-packed RXBAR launches and sensory-driven Cheez-It Crunch as examples of a broader innovation strategy

GLP-1 drugs are changing how consumers snack, but confectionery sales remain strong and new opportunities are opening up

The state of fermentation and cultivated ingredients: Where are we now?
The future of sweetness may not be about replacing sugar with a single ingredient, but about redesigning how sweetness itself is built

The state of fermentation and cultivated ingredients: Where are we now?
Startups producing colors, proteins, sweeteners and specialty ingredients through fermentation are attracting investment, regulatory approvals and commercial partnerships as manufacturers seek alternatives to constrained conventional supply chains

Letter from the editor
From precision fermentation and cultivated proteins to next-generation ingredients, food-tech innovators are advancing sustainable production despite funding pressures, scale-up challenges and evolving consumer demand


Additives and artificial colors and flavors continue to be axed from formulas as the industry balances a meeting consumers’ health goals with nutrition policy

Users perceive sweeteners differently to sugar


Specialty coffee is more than a caffeine fix for younger consumers as the category is driven by flavor, format and customization

Winning brands balance health, indulgence and convenience

Mergers face scrutiny over whether they prevent competition

A forthcoming federal definition for ultra-processed foods could influence front-of-pack nutrition labeling requirements, product reformulation efforts and compliance timelines across the food industry

A new campaign on ultra processed food education highlights systemic nutrition barriers, while food science experts stress the need to define the polarizing term before linking it to health outcomes

Global Food Tech Awards
Calling all EMEA food and beverage startups - applications are now open and entry is free

Despite reduced appetites, those using GLP-1s still care about taste


The deal between the two ingredients companies creates a global powerhouse

Premium indulgence and snacking are driving momentum at ice cream major Froneri – and sustainability is underpinning both trends

How GLP-1s influence taste is a complex picture. Here’s what food and beverage manufacturers need to know

Mars turns confectionery rivalry into content gold, with bold new Snickers campaign

Nestlé resets growth strategy with shift away from price hikes and back towards volumes, brands and execution

The global ingredient supplier’s deal reflects a broader trend of how companies are streamlining their businesses to meet shifting health and wellness preferences

Confectionery brands are ditching traditional ads for immersive experiences as culture‑led campaigns reshape how sweets engage shoppers

Confectionery trends: Balancing better-for-you trends and indulgence
Function, flavor and fun continue to drive gum’s trajectory within the broader confectionery space

Letter from the editor
Consumers are demanding cleaner labels and functional benefits from confectionery, but taste, texture and fun still rule, creating opportunities for brand to balance better-for-you innovation with indulgence

Confectionery trends: Balancing better-for-you trends and indulgence
Candy-inspired nostalgia could give RTD tea a much-needed spark, as brands like Ryl Tea use confectionery flavors to attract younger, health-conscious consumers into the category


As wellness claims flood the kids’ snacks aisle, some brands warn parents are becoming more sceptical of ‘better-for-you’ marketing and more focused on what products actually contain


Once hailed as a reformulation fix, sweeteners are now facing growing scientific scrutiny


Generative engine optimization is reshaping how brands get discovered



With performance still lagging, Kraft Heinz’s paused split looks increasingly uncertain

From the melt of a chocolate bar to the tang of a gummy, taste and texture are top when it comes to keeping consumers coming back

Between shifting consumer demand and economic instability, small businesses can still compete as long as adaptability remains part of their core infrastructure