Taste economics: Manipulating price impacts taste perception and consumer emotions
Altering the price of a food product can have an immediate impact on taste perception, as well as feelings of overeating and guilt, according to new research.
Archives for May 27, 2014
Meat prices must rise before cultured meat is viable, say researchers
The economic feasibility of sustainably cultured meat compared to that of traditional meat production may be the greatest challenge facing those who support the new technology, warn researchers.
‘Brands that rubbish other brands...I don’t get it!’: Vita Coco UK CEO Giles Brook
Vita Coco’s UK CEO Giles Brook tells BeverageDaily.com he doesn’t understand ‘brands that rubbish other brands’ following an attack by coconut water rival INVO on his product’s nutritional and health benefits.
Canada hints at export opportunities to Ukraine
Canadian sheep and goat producers are hoping to expand their exports to Ukraine, following the signing of an agreement to allow exports of pure-bred sheep and goats to the country.
Wrigley launches its first stevia-sweetened product
Wrigley has introduced Extra Professional Mints containing stevia rebaudiana across Europe, marking the first time it has used stevia in a product globally.
Cloetta strengthens in UK with Jelly Bean Factory buy
Scandinavia confectioner Cloetta has acquired Irish firm Aran Candy, owner of the Jelly Bean Factory Brand, for an initial SEK 140m ($21.1m).
‘Red, red wine…without sulfites’: Chr. Hansen promises paradigm shift
Chr. Hansen claims its new wine culture is a ‘fantastic launch’ that will greatly increase the speed and predictability of malolactic fermentation and remove the need for producers to use sulfites as preservatives.
Ukraine pushes out Russian pork producer
One of Russia’s largest producers of poultry and pork, agricultural holding BEZRK-Belgrankorm, will close its business in Ukraine.
Unilever backs global start-up platform to increase marketing innovation
Food and consumer goods giant Unilever has launched a new global platform to engage with and support innovative start-up firms with new technologies.
Portable detector sniffs out spoiled food
PERES, a portable app-based device, tests meat and poultry for freshness, sounding an alert when spoilage is detected.
Proposed GM law creates uproar
A new law being discussed in Brussels this week could give biotech companies “unprecedented power” over decisions to ban genetically modified (GM) crops in Europe, according to Friends of the Earth (FoE).
Rousselot reveals gelatine price increase
Leading gelatine supplier Rousselot has announced a price increase of its hide gelatin portfolio on the back of 'severe drought' in Brazil and upward pricing pressure in the South American market.
Research suggests sweeteners help reduce weight
People consuming low- and no-calorie sweetened (LCNS) beverages on average lose nearly 50% more weight than those who just drink water, a new study has shown.
83% of consumers demand increased transparency: Trace One
Consumers turn to technology after horsemeat scandal
Consumers want more information about the food they buy, and technology such as smart phones could address demand for more detail on products following the horsemeat crisis and other scandals.