New range of gut-friendly Water Kefir
Newly-launched PiQi has created a range of drinks made using water kefir, a fermented, living ingredient with a powerful probiotic punch and immune-boosting benefits. The PiQi range features organic ingredients and unique water kefir flavour combinations that include butterfly pea flower and grapefruit and cardamom.
Water kefir has recognized probiotic qualities and can help support healthy gut microbiota, which plays an important role in digestion, weight management, and the immune system, according to Aksana Fitzpatrick, co-founder of PiQi. “We wanted to provide variety to consumers, specifically options outside of the dairy isle with a unique set of probiotic strains to support gut-health and overall wellbeing,” he said.
“A healthy gut is a diverse gut, and we know that diversity of our microbiome decreases with age. Yet there aren’t many strains in general that are used commercially in foods like yogurt for example. You tend to see the same few, which is why we believe that turning to traditional foods and getting naturally occurring probiotics from a variety of fermented foods and drinks, like water kefir, can be a better alternative.”
Image from Piqi