Exotic flavours and street food: Major International taps top trends

By Katy Askew contact

- Last updated on GMT

©iStock/karandaev
©iStock/karandaev
Ingredients supplier Major International wants to capitalise on growing demand in the UK for “exotic flavours and street food”.

The company will be showcasing its two new ranges, the Pan-Asian Base Pastes and the Fruit Base Compounds, at The Ingredients Show 2019 in the NEC in Birmingham next month (8-10 April). It will also be highlighting its “popular range”​ of Mari Bases, marketing manager Sarah Johnson told FoodNavigator.

“These are all on-trend and help to make it easier for chefs to add powerful, consistent flavours to their dishes every time they use them,”​ Johnson noted.

“Both the new Pan-Asians and the Mari Bases feed into the trends for exotic flavours and street food. The new Fruit Base Compounds on the other hand, fit with the emerging trend for natural ingredients in our food as well as being convenient for chefs.”

Hyper local cuisine

Johnson noted that the three Pan-Asians focus on “very specific cuisines​”: Keralan, Sri Lankan and Balinese.

This feeds into growing demand for hyper local products and “the emerging trend for not only global cuisines but specific regional variations of global cuisines”.

The Mari Bases on the other hand come in 12 flavours from all over the world ranging from Mediterranean to Korean. This means they can be used in a wide variety of globally inspired dishes and street food.

Convenience and consistency

The Fruit Base Compounds, on the other hand, deliver on convenience and consistency, Johnson noted.

“With their natural flavours, the Fruit Base Compounds not only play to the need for natural ingredients in our food, but are also designed, like all of our products, to provide chefs with easy to use products that will enable them to create consistent, high quality dishes every time they use them.“

The Mari Bases were launched in January and Johnson said both now lines have received a “very positive reaction”​ so far.

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