AHA heart health mark grows on whole grain claims

By Lorraine Heller

20-Oct-2006 Last updated on 18-Mar-2017 at 07:38 GMT

A heart healthy food stamp from the American Heart Association (AHA) is being increasingly relied on by consumers, according to the AHA, which says that growing participation rates are a sign of the success of its heart-check mark.

Whole grains definition remains top concern for new WIC guidelines

10-Oct-2006

Coming up with clear definitions for classifying the whole grain content of foods is a top priority for the AACC International Whole Grains Task Force, which will soon submit its comments to the USDA regarding the establishment of new WIC nutritional...

Three strategies for going whole grain

05-Oct-2006

The major barrier for food manufacturers looking to produce commercially viable whole grain products is that they do not follow a clear enough formulation and marketing concept, according to a contract R&D firm, which has identified three main...

General Mills' whole grain cereal conversion in retrospect

19-Sep-2006

Changing its entire cereal portfolio to whole grains last year presented General Mills with a huge opportunity, but also a number of challenges, said the firm, which yesterday explored the steps leading up to the launch of its whole grain initiative.