
The race to reinvent confectionery is on
From multisensory experiences to AI-powered product development, innovation is reshaping the confectionery industry

From multisensory experiences to AI-powered product development, innovation is reshaping the confectionery industry

Bone broth may find new relevance as consumers seek protein, simplicity and nutrient density




Taste and affordability challenges have dented consumer uptake and limited the category’s commercial potential. Can the sector’s fortunes turn?
