
TikTok-fuelled food shortages: How industry can respond
TikTok-led demand for products like ube and pistachio is straining global supply
News & Analysis on Food & Beverage Development & Technology

TikTok-led demand for products like ube and pistachio is straining global supply

From freakshakes to functional chocolate, ‘more is more’ is supercharging foodservice sales, but manufacturers continue to play it safe

The world’s biggest confectionery company is making its cocoa-free debut

Paid for by CSM Ingredients Group (CSM Ingredients & HIFOOD)
As freshness becomes a key competitive lever in modern baking, leveraging enzyme technologies and ingredient-tech systems can help to deliver more controlled, consistent and optimised shelf-life performance.

And a ‘no-risk’ benchmarking category is off the table

Following its first foray into hospitality in Madrid, PepsiCo is doubling down in Shanghai to test just how far a snack brand can stretch