Download Südzucker’s Consumer Trend Study 2023

Overview


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For the third time, Südzucker has conducted a research study on consumer needs and purchase drivers in processed foods and drinks, which will be another building block in the continuous observation of consumer trends. 

Find out what drives end consumers across Germany, Belgium, France, Poland and the UK in their decision to buy specific brands or products in the following food categories: 

  • Sweet biscuits and baked goods
  • Chocolates
  • Dairy and vegan alternatives
  • Soft drinks
  • Cereals & cereal bars
This content is provided by Südzucker AG, and any views and opinions expressed do not necessarily reflect those of FoodNavigator.com

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For the fourth time, Südzucker has conducted a research study on consumer needs and purchase drivers in processed food & drinks, which will be another building block in the continuous observation of consumer trends.

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