Europe’s new anti-greenwashing framework is raising the bar from aspiration to evidence. As application approaches fast, F&B companies and grocery retailers should be reassessing green claims, product-level carbon-neutral messages based on offsetting, and sustainability labels that are not backed by qualifying certification schemes. Manufacturer and retailer environmental claims now require verified performance, and non-public sustainability labels must be based on transparent certification schemes with independent third-party verification. This webinar will help food manufacturers, ingredient suppliers, retailers and brand owners understand what a defensible claims strategy now looks like, and how to turn compliance preparation into a stronger consumer trust and market-access story.
