Global confectionery market rankings and trends - summary
- Mars leads with $45bn brand value and 3.8 percent CAGR
- Mondelēz follows at $36bn with slightly stronger 4.1 percent CAGR
- Ferrero surprises in third with $18bn and highest 4.5 percent CAGR
- Chocolate dominates 58–60 percent of market while sugar holds 30–32 percent
- Global market projected to reach $359.3bn by 2035 with 3.72 percent CAGR
Global Growth Insights has released its list of the world’s 17 biggest confectionery companies.
The market intelligence specialists estimates that there are around 2,500 active manufacturers worldwide, meaning a place in the top 10, or even the top 17 (unusual number) is an enormous achievement.
Let’s take a look at the top performers.
17 biggest confectionery companies
| Company | Headquarters | Revenue | CAGR |
|---|---|---|---|
| Mars, Inc. | United States | $45bn | 3.8% |
| Mondelēz International, Inc. | United States | $36bn | 4.1% |
| Ferrero Group | Italy | $18bn | 4.5% |
| Nestlé SA | Switzerland | $14bn (confectionery) | 3.2% |
| The Hershey Company | United States | $11bn | 3.6% |
| Lindt & Sprüngli | Switzerland | $6bn | 4.2% |
| Perfetti Van Melle Group B.V. | Netherlands/Italy | $4bn | 4.0% |
| Haribo GmbH & Co. KG | Germany | $3.7bn | 3.9% |
| Pladis | United Kingdom | $3.2bn | 3.7% |
| Storck | Germany | $2.1bn | 3.5 |
| Roshen | Ukraine | $1.5bn | 4.0% |
| Fazer | Finland | $1.2bn | 3.6% |
| Orkla | Norway | $1bn (confectionery) | 3.3% |
| Grupo Bimbo | Mexico | $900m (confectionery and snacks) | 3.8% |
| Cloetta AB | Sweden | $900m | 3.4% |
| General Mills, Inc. | United States | $800m (confectionery) | 3.1% |
| Toms Group | Denmark | $450m | 3.4% |
Top performers
With a brand value of $45bn (€38.6bn) the mighty Mars, Inc takes the top spot. And with $9bn separating it from its closest competitor, it’s unlikely to lose its standing any time soon.
The confectionery powerhouse, home to big-name brands including M&M’s, Snickers, Twix, and of course Mars, is a global leader operating in North America, Europe, Asia-Pacific, the Middle East and Africa.
Next up is Mondelēz, coming in at a value of $36bn, though it does have a stronger CAGR than its rival - 4.1% to Mars’ 3.8%.
Coming in third, and this one might come as a surprise, is Italian multinational Ferrero. The maker of fan favourites such as Ferrero Rocher and Nutella beat Nestlé, Hershey and Lindt to take bronze, with an impressive global value of $18bn, and a strong 4.5% CAGR. In fact, its growth rate is the strongest in the entire list, proving Ferrero’s strength in the sector.
Another surprise is the ranking of Haribo down in eighth. The German gummy maker’s $3.7bn value pales in comparison to the top five players, all of which have double-figure valuations. This, says a spokesperson for Global Growth Insights, is a result of chocolate’s dominance in the current confectionery market.
Chocolate confectionery accounts for approximately 58–60% of global candy market value, while sugar confectionery contributes around 30–32%, and chewing gum and specialty candies for 8–10%.
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Beyond the rankings
The global confectionery market is forecast to reach $359.3bn by 2035, growing at a steady 3.72% CAGR (Global Growth Insights). While today’s leaders hold commanding positions, the next decade promises disruption and opportunity.
Consumers are increasingly seeking better-for-you indulgences, from reduced sugar to functional benefits like added protein or mood-boosting ingredients. Companies that pivot towards plant-based formulations, clean labels, and fortified treats could carve out significant market share.
Demand for luxury chocolate, artisanal craftsmanship, and immersive brand experiences is rising. Players that invest in storytelling, limited editions, and personalised gifting will capture the hearts, and wallets, of discerning consumers.
Eco-conscious shoppers are also driving change. Brands that lead in ethical sourcing, carbon-neutral production, and innovative packaging will not only meet regulatory pressures but also win consumer trust.
E-commerce and direct-to-consumer models are reshaping distribution. Coupled with AI-driven personalisation and social commerce, digital-first strategies will become a critical growth lever for both established giants and agile newcomers.
In short, today’s top 17 may dominate the leader board, but the future belongs to brands that embrace innovation, agility, and sustainability. The next big name in confectionery might not even be on this list... yet!
