Squeaky Bean launches plant-based ingredients range
UK-based Squeaky Bean is releasing its first range of frozen ingredients. The range includes seasoned chicken style pieces (seasoned with salt and pepper) and steak style strips, which are released today.
The ingredients, which are made with pea and wheat protein, can be cooked from frozen in three minutes. They are intended to be added to meals, such as stir fries, tacos (steak style strips) curries, salads and pastas (seasoned chicken style pieces).
“As the number one brand in ready to eat meat free pieces, we’re well versed in creating plant-based options that deliver a hit of flavour and unbeatable texture. We’re always looking at how we can help consumers to make easy plant-based swaps into their diet without changing their habits, which is where our new range of frozen ingredients come in,” said Becky Youseman, marketing controller at Squeaky Bean.
“We regularly hear from our Squeaky fans about how they want to cook with our products, and our latest range offers an easy and convenient way to create plant-based dishes with no compromise on taste and texture. This is just the start of a very exciting year for Squeaky Bean as we continue in our goal to shake up the plant-based category, with a pipeline of impressive innovation set to launch in 2024.”
The 240g packs can be bought from Waitrose at an RRP of £3.25.
Image source: Squeaky Bean