European Dairy – Ireland, Where Nature Meets Science is an EU co-funded campaign promoting high-quality dairy ingredients in China, Singapore, and Vietnam.
Led by Ireland for the EU, the initiative highlights Europe’s strengths in sustainable, safe, and innovative dairy production. It gives manufacturers, buyers, and R&D teams in the region access to tailored dairy powder solutions. Exports from Ireland to these markets exceeded €440 million in 2024, reflecting strong demand. The campaign also creates opportunities for collaboration, technical exchange, and product co-development.
Managed by Bord Bia – the Irish Food Board – it aims to build lasting partnerships and bring Europe’s leading dairy innovation to Asia. Activities include trade seminars, study visits, B2B campaigns, and participation in major industry fairs.