Global matcha demand is higher than ever, even as supply tightens and prices rise. To meet this surging demand, today’s beverage, dairy, and flavour-system developers need innovative solutions.
Download the exclusive playbook from HOWTIAN to discover how SoPureTM Flevia enables 15% matcha reduction and 14% cost savings while maintaining the umami and creamy flavour profile consumers love. Learn application guidance and cost-in-use strategies to develop successful matcha formulations.
Visiting Fi Europe from 2-4 December? Sample the Matcha Latte prototype at Booth 71N57.
Download the report now.

