1 in 2 consumers worldwide say they are aware that bacteria within the digestive system may be beneficial to health*. And they are very right, a good gut health can support many factors ranging from physical to mental health. These drivers can be strong anchor points to connect with the different consumer segments on the subject of digestive health.
By applying prebiotic fibres from the chicory root into food and drink products, you can deliver the health benefits consumers are seeking. BENEO brings that feel good factor to the table!
*FMCG GURUS: Prebiotics – Global Report 2022