Research suggests that around one-quarter of our calories now come from snacks – and much of this is driven by calorie laden options that fail to satiate. The snack sector is therefore particularly important in supporting healthier lifestyles. What innovations are delivering nutritionally dense snacking that also meets consumer taste expectations? And how is active nutrition – previously the preserve of gym bunnies – translating into on-the-go snacks for health-conscious consumers?
European Snacks Association (ESA)
President of Innovation, Science, Technology and Mars Edge
UK Marketing Director
Boundless Activated Snacking