Feel Good Drinks, a range of 100% naturally flavoured sparkling waters, owned by Nichols PLC., has launched a new four-pack format of 330ml cans.
The four-pack format will be available in each of Feel Good Drinks’ three variants; Peach & Passionfruit, Rhubarb & Apple, Raspberry & Hibiscus. Each drink contains 15% real fruit juice, no artificial flavours, no sugar or sweeteners, and less than 27 calories per 330ml can.
Feel Good General Manager, Ed Woolner, explained: "The launch of this new format will offer convenience for our shoppers, providing a middle ground between our current formats of one and twelve cans. We are very much aware of the growing demand for soft drinks, with low or no added sugar or sweeteners but also drinks that are created using natural ingredients and offer added health benefits so want to ensure that Feel Good Drinks is the go to choice in this category. With sustainability and the environment also being a core pillar of our brand our drink is a drink to ‘feel good’ about.’"