News & Analysis on Food & Beverage Development & Technology
Typical marketing instruments – such as colour coding and scale – are being used to influence consumer purchasing behaviour, argues EDA board member Valentina Zanetti. Mars, amongst others, does not agree.
The food sector – and society more generally – needs to take a joined-up approach to issues around plastics, pollution, food safety and waste, Dow Packaging and Specialty’s Sustainability Director Jeff Wooster tells FoodNavigator. “These issues are...
The clean label trend is evolving. Tomorrow’s consumers will not just seek out clean labels, but will want to buy from brands with a ‘clean conscience’, according to market insight firm Mintel.