UK premium chocolatier Booja-Booja has launched Eight Truffle Packs priced at £4.99 RRP.
The new eight-packs are the Norfolk company’s best-value-ever small packs of truffles, making an indulgent but very affordable treat for sharing, or an ideal impulse gift.
The first varieties to be made available in the Eight Truffle packs are all established favourites: Hazelnut Crunch, Almond Salted Caramel, Fine de Champagne, and Around Midnight Espresso.
Every one of the four flavours is organic and vegan, and a multi award-winner in its own right. Hazelnut Crunch and Almond Salted Caramel are both 2019 Great Taste Award winners and were also honoured at the prestigious Academy of Chocolate Awards in both 2018 and 2019. Hazelnut Crunch was also winner of the ‘Vegan Cupboard’ category at the Veggie Awards 2019 and Best Organic Confectionery winner at the 2018 Soil Association BOOM Awards.
Booja-Booja Head of Marketing Simon Middleton said: “The new eight packs are proving immediately popular because they’re terrific value. They give you chocolate heaven for under a fiver, which people are really catching on to. The eight packs are also just the right size for an impulse treat to share at home or as an affordable gift that doesn’t need a special occasion to justify it.
“Of course, being Booja-Booja, they are also simply delicious: and this new format and price point gives even more people the opportunity to experience our exceptional vegan and organic treats,” Middleton added.
The new eight-pack truffles are available in hundreds of independent health food stores, farm shops and delicatessens, as well as in selected branches of Waitrose.