NPD trend tracker: From low sugar juices to 'revolutionary' plant-based innovation
In this week's round-up of new product launches from around Europe, the low-sugar trend is in evidence in France and Germany as reduced sugar juice and ice cream hit the shelves. Elsewhere, innovation in the plant-protein space continues apace. Here are this week's highlights of new product launches in the region.
GettyImages-Prostock-Studio consumers dining table Squeaky Bean vegan chicken-style salad Kissyo! expands reduced sugar ice cream Gold&Green 'revolutionary' pulled oats Old El Paso French taco kit Muscle Food wonky recipe boxes Cidou low-sugar juices Pleesecake 'build your own' cheesecake